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Robin Carlin, Rustbelt HR
- Apr 24, 2018
- 1 min
Employer Branding: Are You Engaging Your Employees?
I recently returned from presenting a session at the Nonprofit HR Talent & Culture Summit on Employer Branding. At the beginning of the session, I asked attendees to write down the following: 1. 3 words that best describe employees at your organization; 2. Share why your organization is a great place to work; and 3. The last time you looked at your organization's social media accounts. Take a few minutes to think about your three words. Are they engaging, in active voice o
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Robin Carlin, Rustbelt HR
- Mar 16, 2018
- 2 min
Recruiting Candidates Using Social Media
When was the last time you checked your company's reviews on Glassdoor, Indeed or Comparably? Were the reviews favorable or were the comments posted by disgruntled employees who recently separated (and not on good terms)? 50% of candidates say they wouldn't work for a company with a bad reputation. HALF. Potentially, employers could lose half of their candidate pool simply by not paying attention to negative comments or reviews on their social media accounts and/or employee r
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