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    Two of the most frequently asked questions I receive from small businesses are:

    1.  How do I develop content that employees and candidates want to see?

    2.  How do I keep up the momentum of posting on a regular basis?

    Let's tackle the first question - developing useful con...

    February 7, 2018

    83% of talent acquisition leaders say employer branding significantly impacts their ability to hire great candidates. Further, companies with positive brands get twice as many qualified applicants. Let that sink in!

    Employer branding is just as important as product bran...

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